Jane Friedman – F C MALBY

Why Bother With Social Media?

Social Media: A phrase that strikes up a series of emotions in each one of us. Some people enjoy using social media sites, thriving on the information they can gather and the contact with others, while others avoid it through fear or a lack of time or motivation. Many people have a love/hate relationship with it. Why does it cause so much consternation, when the aim has always been to connect and to share information? Each site takes time to navigate and to get used to, much like a new relationship or friendship in some ways! At first you post and respond to others, gradually gaining the confidence and understanding of how it all works. Each site has a different character and set of expectations. You step up your communication, post, wait, wonder. Sound familiar?

The earliest forms of social media were not electronic, but took the form of cave paintings. These were the earliest known signs of humans trying to communicate, to leave their mark. Now, we leave our mark, our knowledge and some of our personality, on sites like Twitter, Facebook, Google+, Pinterest, LinkedIn, WordPress, Tumblr or other blogging sites. We strike up connections with others and share information, often collaborating in a way that would have been difficult before the age of social media.

So, why take the time to engage with social media?

1. You meet an amazing range of people, both within and outside your field of expertise.

I have met some fantastic readers, writers, bloggers, editors, agents, marketing experts. Meeting people within the fields of writing and publishing have helped me to learn about the industry. Other authors have been a great encouragement to me along the way (which is something we all need). Readers have contacted me through my website and found me on other social media platforms. If they enjoy your work and like who you are as a person, chances are they will want to engage and follow what you are up to. I have also gained a great deal from others outside this group. I follow journalists and people who are interested in some of the things I enjoy outside writing: music, art, travel and skiing.

2. Sharing resources

The online community are a generous bunch! I find that people share information on writing competitions, tips on writing and publishing (both self-publishing and traditional publishing). It’s also a great way to find out about writing courses or retreats. I first heard about the Arvon Foundation through Twitter. They offer residential writing courses with a range of authors who teach specific courses throughout the year. Interviewing other authors on your blog and hosting posts is a good way of networking and sharing new work with your readers. You can also approach other bloggers and offer to write posts on their blogs (see my post on Optimising Facebook on 30 Day Books).

3. Finding books

Many people share books they have read and enjoyed. There are a few editors whose tastes are similar to mine and I almost always enjoy the books they suggest. Book bloggers are a great resource, reviewing books and giving honest opinions on popular or recent books, and often on classics I might have missed. I also review books as well as hosting interviews and posting about writing. Literary salons and author events in bookshops are also advertised on social media sites. Don’t miss these if there is one near you.

4. It keeps you up to date with what is going on in the publishing industry.

Within the publishing industry I have learned a great deal from people like Jane Friedman (former publisher of Writer’s Digest, who writes about the future of the publishing and media industry), Porter Anderson (journalist and publishing consultant) and The Future Book, a blog founded by Sam Missingham (formerly working for The Bookseller Group). If you are interested in a traditional publishing deal, social media sites are a good way to find agents who might be a good fit for your work. Follow the #askagent hashtag on Twitter for agent tips and #MSWL for individual manuscript wish lists. If you are self-publishing, there is a plethora of blogs and sites with all the information you will need.

5. It helps to develop your writing skills on many levels.

Blogging is a good extension of your writing. I wrote a post on blogging with a list of resources. It helps you to learn how to engage readers and to put forward your ideas in an interesting way. This is particularly useful for non-fiction writers who might need evidence of a platform before approaching an agency, and to connect with readers of your particular subject area. As far as fiction is concerned, there has been advice not to write about writing, but I find that these posts have a high level of engagement and readers often write to tell me that these have been helpful. I would run with what works, what you enjoy and what helps others. Social media is an important place to be a helpful resource for others. If you use Twitter it will keep your writing to a succinct 140 characters! This can be a challenge if you tend to over-write or over-describe.

6. You are available for people to contact you and find out about your work.

I have deliberately left this point until last because promoting your work should not be your primary focus on social media. It is called ‘social’ media for the very reason that you interact with people respectfully and share your ideas. If you are interesting and thoughtful, and readers like your style, they will often then look into your work. But you would not sit in a cafe or a bar with a friend saying “Buy my book, buy my book.” So, don’t do it online. It is one of people’s greatest bugbears. Leave an option for people to sign up to your newsletters and to follow your blog posts. I promise you this is enough. No one likes a hard sell and if you treat social media with the same approach as a double glazing salesman, you’ll get the same response.

What are your thoughts on social media? Are there sites that you use more often and why? Are there some sites you haven’t yet got to grips with? Share your ideas. I’ll leave you with some interesting stats:

Is Blogging Worth the Time and Effort?

I have just received a second ‘Sunshine Award’ for my blog. Thank you to fminuzzi and to KirkyKoo for the earlier award. Both are much appreciated. It made me think about the naysayers who tell you that blogging is not worth the time and effort, especially if you write fiction. The argument goes that if you write non-fiction it is important to write about your topic and to build a following, but that if you are writing fiction you are wasting your time, especially if you decide to write about the craft of writing itself.

Well, I beg to differ.

Firstly, I don’t just blog to build a following, increase my social media platform, or to raise my profile as a writer and sell books. There is so much more to consistently writing blog articles, on your own blog and guest writing for others.

And here’s the thing…I blog because I love to write.

I love to write short stories, I love writing novels (despite some of the frustrations and hours involved in crafting new words through your sentences). I really enjoy writing blog posts. My blog is an outlet for the hundreds of ideas that are sparked as I speak to people, read other articles, or hear something that I want to comment on in more than just a thread.

Here’s the other thing, I blog because I like to connect with people, to link to articles, and to provoke discussion.

I really appreciate the comments and feedback. Some of the suggestions from blog readers have been really helpful. I enjoy the engagement with you, my blog readers, and I appreciate the range of ideas. I appreciate the fact that readers are finding inspiration and useful information.

Through the plethora of social media sites, blogging is my favourite for it’s freedom and the length of writing. Anyone else with me on this?

Here’s the other thing… blogging gives you a blank canvas. It’s shorter than a novel and long enough to express an idea succinctly, with the ability to add images, links and graphics.

I have also done a fair amount of professional portrait and landscape photography over the years. I really enjoy posts with images. Blogging is a great way to raise the profile of other bloggers, to share interviews or book reviews, to encourage others and to share useful information. I have purchased several books recently, purely because they have been mentioned on the blogs of people who I like and trust.

I read blogs written by book reviewers, publishing houses, photographers, travellers, self-published authors, marketing experts. There is a huge range of topics. Some are highly specific, others are more generic, but if I stopped writing blog posts, there would be a missing dimension to my writing.

There are those who would argue that blogging takes up valuable writing time. Really? What do you do when you are not writing? We fill our days with many things, and writing is an important part of mine. Blogging absolutely IS worth the time and effort. Readership and blog traffic increases incrementally over time and, unlike many social media sites, it has a certain longevity to it. People are still frequently reading posts I published some time ago.

Do drop by and let me know if are a blog reader or writer.

How To Use Pinterest To Improve Your Writing

When I write I have the scenes playing in my mind like a film scene and I need images for inspiration. Whether imagined or actual images, I need to ‘see’ the characters and the setting and buildings. I hit gold when I started to use pinterest as I am a highly visual person. I love art and photography, so this sight has an almost magnetic quality about it for a mind which soaks up the visual world.

I began using pinterest to ‘pin’ my ideas and create the atmosphere that I needed in order to write some of my scenes. I have added a clip of the board for Take Me the Castle to the beginning of this post but you can see the whole board here if you are interested.

You can also use scrivener, but I find pinterest quick and easy to use. There is a plethora of images already posted by others which you can search for, or you can pin your own images from any website by pasting the url, or add your own file.

Why and how does this help?

Some writers use prompts or music to help them to write. Jane Friedman has written a good article on prompts and Roz Morris has a blog about how writers use music to build their stories. If you are a visual person a collection of images can spark new ideas or link a character’s responses to his or her environment. It can help to put you in the scene and to think about how the characters will respond to a cliff edge, or a towering building, or a dark room.

According to neurolearning, ‘brainstorming activities of visual thinkers may be more productive if right hemispheric strategies of brainstorming and organization (mindmapping, doodling, free association, analogies) are undertaken. In fiction writing, often the most powerful writers are good at plumbing the strengths of both the right and left hemispheres.’ As a qualified teacher I can attest to the fact that children who are visual thinkers and learners engage more readily when the right side of their brain is stimulated with images and free drawing and mapping. You might be interested to know that most writers are in fact right brained, they use the right side of their brain to engage creativity more than the left side.

I would encourage you to have a look at pinterest and try pinning some images. I also have a board with writing quotes and information and boards with portraits and travel, which help to get the ideas flowing. Let me know if you have any other ideas for visual inspiration.