Tag Archives: Blog
Blogging for Readers
Last week’s post was on blogging for writers and I promised a post this week on blogging for readers. They deserve two separate posts in order to do them both justice. I post a few reviews, in amongst author interviews and I discuss different aspects of writing. Book bloggers do a wonderful job of reviewing and sharing books. I have bought several books based on the recommendations of bloggers whose opinions I trust. Some bloggers share books in one genre, be it crime, historical romance, literary fiction, young adult or science fiction, others read and review a vast range of books in one blog. In a previous post I shared a list of bloggers who I follow and whose posts are varied and informative.
So, what do you write and how?
I don’t want to be formulaic because the joy of different blogs lies in their individuality and their unique voice and layout. But the key points are important:
Ask the author or publisher for a high resolution image of the book, and make sure that it is clear and not too large or small for the post. Thumbnails can get lost in amongst your words but a billboard sized image can overtake the review.
Include the ISBN number, publication date and publisher information to make it easy for people to locate the book. The genre of the book can also be a helpful indication for the reader. If a reader really enjoys, or doesn’t enjoy, a particular genre, it can help them to make a quick decision about whether to read your review or buy the book.
This is a crucial part of the review and, if you don’t want to include a whole synopsis, at least give a snapshot of the book to frame it for the reader. You probably wouldn’t see a film or a play unless you had a rough idea of the plot or the style, especially if you haven’t previously heard anything about it. Most people go on recommendations before they watch or read anything new, and your introduction can make or break their decision to read a book. Either take the full review or give an outline, and preferably before you give your candid opinion.
This is the meat of the post. It is your take on the book, your view of the style, the language and the story. Be honest, but it is best to avoid scathing comments. Some bloggers are asked by agents or publishers to review books, and others pick up books to review themselves. If you have been asked to review a book that you don’t connect with, be honest about what didn’t work and try to find the positives. If you really enjoyed the book your enthusiasm will be clear, and hopefully it will encourage others to pick up the book. Try to look at different aspects: the characters, their interaction with each other and the situations in which they are placed, the pace and style, the plot with it’s twists and turns, or the descriptive prose. Have fun and let your journalist’s hat run free.
Has the book been reviewed by the national press or magazines? Are there reviews by other well-known authors? These are worth sharing as they give the reader a better idea of the substance of the book. Quote from other reviews or from the press release. Most books have these quotes on Amazon, which will make them easier to find.
Does the author have credits or other publications? It is always interesting, although not essential, to gain some background knowledge on the person behind the cover. Do they enjoy travel? Do they have a PhD in an unusual subject? Have they previously been involved in an interesting job? Part of the reason why people enjoy author interviews is because we are all essentially curious (nosey) and it is intriguing to find out about the author or their reasons for writing the book. If readers enjoy the book, they will want to know where to find other material by the writer. Some readers find novels through reading short stories that they enjoy and then searching for books by the same author, and sometimes it works the other way around.
This is helpful but not essential. In an age of what I would call ‘the social media explosion,’ many authors have blogs and websites and are on twitter, Facebook, Pinterest or any of the other social media sites. Readers like to connect with authors. Some authors are fiercely private, and little can be found out about them or their lives and writing, but most will at least have a website. Many author websites will have widgets which take you to their other sites.
Can you recommend any good book blogs? Do you review books? How has it helped you to find what you are looking for or, perhaps, surprise you with something new?
Blogging for Writers
My earlier post about blogging received a huge amount of interest and it appears to be a subject close to the hearts of many readers. I promised to come back to it, so I’d like to start with a post on blogging for writers. I’m aiming to look at blogging for readers in a separate post.
Many people warn against blogging about writing, or blogging at all if you write fiction. I would disagree, for the following reasons:
I have gained a huge insight into writing and publishing from a range of authors who blog about the process of writing, editing or publishing. I have learned about both self-publishing and traditional publishing. Some agents and agencies also blog and their comments can be really helpful in finding your way through the rabbit warren that is the publishing industry.
Drawing in other writers who understand the process, and can support you, is essential. I would go so far as to say it as essential as gaining readers. Writing can be an isolating business and blogging can help you to connect with others with a certain level of freedom. I have gained so much from the comments on this blog from other writers, and by following blogs written by writers.
It limbers you up and keeps your words flowing. The process of writing for a blog is very different to the process of novel writing and it can teach you things that you won’t necessarily learn from writing your manuscript.
Reader responses are immediate and interactive. I would say that this is one of the biggest joys of writing blog posts. I really enjoy the comments and suggestions. I like to meet new blog readers and discover new blogs and books. The debates which are sometimes struck up from a particular topic can be really invigorating and will challenge your various perceptions.
Although you can blog about your subject area – crime, if you are a crime writer; relationships, if you write women’s commercial fiction; a specific area of expertise if you write non-fiction – I find that blogging about writing helps me to formulate ideas and to share what I have learned with others who are travelling along the same path.
I find that readers are also interested in finding out about the writing process and I receive emails from people who are just starting out or who would love to write but are nervous about putting their ideas down onto paper. Some readers are just interested in how writers tick and like to know what goes on behind the pages.
Any thoughts? Do any of you find blogging about writing helpful?